State of Botswana Business 2026
Content - Magazine Editions · Editorial By Moakanyi Magazine · Global Issue · June 2026 The hardest thing about running a business in Botswana right now is not any single piece of news; it is holding all the pieces at once. The budget, the credit ratings, the diamond...
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The Rise of TikTok and the Lessons for Business Owners
From the night of the launch of TikTok at Starbucks, Sandton City, in Johannesburg, I have not stopped learning a lot as a business, from the rise of Tik Tok.
How to Measure the Success of Your Digital Marketing Campaigns
Results matter and it is very important to measure the success of your digital marketing campaigns, for growth, brand awareness and lead generation.
Reducing Trade Costs and Improving Competitiveness with the AfCFTA
The African Continental Free Trade Area (AfCFTA) is a landmark agreement that has the potential to significantly impact the growth and development of small businesses in Africa. One of the most significant benefits of the AfCFTA for small businesses is the reduction...
Market Access: How the AfCFTA can help Small Businesses in Africa
The African Continental Free Trade Area (AfCFTA) is a game-changing agreement that has the potential to revolutionize trade and investment in Africa.
Understanding Jobs and Revenue Streams for Financial Freedom
Understanding the role of a job and revenue streams in relation to cash flow, will go a long way to improving financial literacy and freedom in African settings.
The Rise of Neobanking in Africa
The new generation of bank start-ups in Africa is just as those in any part of the world; all thanks to digital and the internet of things, called Neobanking. Neobanking is a type of banking service that is offered exclusively through a digital platform, such as a...
The Impact of Cancel Culture on Business in a Digital Age
Cancel culture is a phenomenon that has gained significant attention in recent years, particularly on social media. Cancel culture refers to the practice of calling out and boycotting individuals or businesses for perceived wrongdoings or controversial statements. The...
Opportunities of the AfCFTA for African Business Owners
As a business owner in Africa, the African Continental Free Trade Area (AfCFTA) presents both challenges and opportunities for the growth and development of your business. One of the key opportunities presented by the AfCFTA is increased market access. The agreement...
Joshua Bell: In Business, Move to where you are Valued
Most often start-up entrepreneurs fail to grow a business because they are offering their brilliance where it is not celebrated, causing slow growth. They must exit those sympathy markets, and enter ones that reward their product/service accordingly. Have you heard of...
How to Choose the Right Digital Marketing Platforms
With so many digital marketing platforms available, it can be difficult for businesses to know which ones to choose. Each platform offers different features and benefits, and it's important to select the ones that will best meet your business's needs. In this article,...
AfCFTA for Small Business Owners
The African Continental Free Trade Area (AfCFTA) is a game-changing agreement that has the potential to revolutionize trade and investment in Africa. As a business owner in Africa, it is essential to understand the potential benefits and opportunities that the...
How to Create a Winning Content Marketing Strategy
Content marketing is a powerful strategy that can help businesses to reach and engage customers in a meaningful way. By creating valuable and relevant content, businesses can build trust and credibility with their target audience, drive more traffic to their website,...
The Benefits of Email Marketing
Email marketing is a powerful tool that can help businesses to reach and engage customers in a cost-effective way. Despite the rise of new digital channels, email marketing remains one of the most effective ways to connect with customers and drive business growth. In...
The Trans-African Highway and your Business in Africa
Economic development in Africa is steadily happening, and key to this is the infrastructural development of the Trans-African Highway network - roads that connect countries in Africa. The Trans-African Highway network is a network of roads that spans the continent of...
The Future of Digital Advertising
Digital advertising has come a long way since its inception, and it continues to evolve at a rapid pace. With new technologies and platforms emerging all the time, the future of digital advertising is exciting and full of possibilities. In this article, we're going to...
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